Software Providers Versus Operators

It is important to note that while software providers are essential to the functioning of online casinos, casino operators have a much more important role to play in daily life. Let us look at these roles in detail and see what they imply about the industry’s functioning and what each party contributes to players’ experience.

Software Providers

The software suppliers are the architects and inventors of the games we enjoy in online casinos, from slot machines to table games and live dealer games.

These suppliers try to be cutting-edge, developing titles with interesting themes, high-quality graphics and great sound effects and making sure they work the same way on whichever device you play on.

Of course, in addition to designing individual games, the work of any software provider involves the mechanics of making those games run. That means creating the algorithms that determine the game’s outcomes—such as random number generators (RNGs) responsible for spinning the reels on a slot.

At the same time, they also embed security measures to ensure game integrity and protect player data. Software providers constantly update their library of games and technologies to keep the activity dynamic and engaging.

The Role of Casino Operators

Conversely, operators who run the website on which the software providers’ casino games are being hosted. The operator is the casino company that runs an online casino, operates the website, credits the player on the website when they make a deposit, and provides customer support, among other things.

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Some companies operate multiple casino brands, like Neon 54, Greatwin, and SlotsPalace casinos, all under the Estolio Limited operator. Estolio Limited is a subsidiary of Rabidi N.V., a Curacao-based operator with an Antillephone iGaming licence.

Operators like Estolio Limited take care of every detail, from ensuring that the gaming environment is safe, uncluttered, and user-friendly to checking that all games are fair and comply with regulatory standards. The operator can also process deposits and withdrawals while offering promotions, bonuses, and special incentives.

Operators also curate the games on their sites by signing deals with several software providers, enabling them to offer their players a range of gaming options.

Casino operators must maintain relationships with suppliers and continue to provide the latest and most popular games to satisfy players. Many casino operators pay close attention to marketing their games and the gaming experience. They are focused on acquiring and retaining players using loyalty programs, special events, and different ways of advertising.

Although the software providers develop the games, the operators allow players to play them, creating the interface and environment in which they are consumed. Close coordination is essential between the parties to run the games on the platform seamlessly and efficiently in various environments.

Rounding Up the Software Provider Versus Operator Debate

To stay in business, each must watch industry developments and player tastes.

Providers innovate and create the software, whereas operators manipulate the platform and manage the players.

They fulfil each other’s roles to complete the cycle, ensuring players are rewarded with a robust and engaging overall gaming experience. This includes offering players free online slots via slot review websites, the software provider, or directly at the casinos themselves. 

The latter is a collaboration between the online casino operator and the software provider, which allows players to test slots without committing real money. This allows you to play slots free and test them before committing real money or crypto bets.

Another incentive software provider and operator working together to provide players with engaging online slot gameplay is network promotions. Software providers like Pragmatic Play (Drops and Wins), Wazdan (Mystery Drops), BetSoft (Take the Prize Wheel of Fortune), and other well-known game developers offer operators the chance to host promotions on the operators’ casino websites to attract more players. 

These tournaments often pay large prize pools in cash or crypto with no strings attached. Some promos are simply drop-in cash prizes paid at random or, in the case of BetSoft, via a Wheel of Fortune, while others pay prizes for winning the highest multiplier and hitting a cash-paying spot on the leaderboard.

Fast-forward 20 years, and we again find that the relationship between software providers and operators always evolves. Different technologies, player behaviours, and new types of regulation all affect how these two types of iGaming businesses interact with one another and adapt to player demand.