Connect with us
Social Media

How to Get More Likes on Instagram Posts in 2023




The rules of social media keep changing at a fast pace. However, one common question that individuals and brands share stands still – how to get more likes on Instagram posts.

It’s an unvarying fact that gaining more likes on Instagram requires a combination of strategic planning, quality content creation, and engagement tactics. And while it’s mostly about keeping experimenting, you might feel lost when you don’t know where to start.

Know Your Target Audience

Understanding your target audience is key to tailoring your content to their preferences and, eventually, standing out to millions of Instagram users – by knowing how to get more likes on Instagram.

Therefore, whether you’re managing your own personal account or seeking to enhance your brand’s Instagram presence, visiting views4you.com for Instagram likes is your ultimate choice. However, we’re just about to delve into the strategies and techniques you can use to boost your Instagram likes.

This data alone speaks volumes about the importance of creating content that resonates with your specific audience and captures their attention during the content flood on their Instagram feed.

To achieve this objective, you need to start by completing thorough research into your target demographic. Identify important metrics such as their age group, gender, location, and interests. Based on this knowledge, you can later create content – whether it’s about health and wellness space or fashion niche – that resonates with your audience and compels them to double-tap your posts without missing a second.

Optimize Your Instagram Account

A visually appealing Instagram profile can make a convincing difference in capturing the attention of potential followers and encouraging them to engage with your posts.

Therefore, you need to optimize your account and make it unique.

Switch to an Instagram Business Account

A professional account can improve your reliability on the platform, especially if you’re a business.

You can also access valuable analytics tools, which provide data on your current Instagram followers’ demographics, behaviors, and interactions.

Choose a Business or Niche-Relevant Username

Your username should be easy to remember and relevant to your brand or niche. So, try to avoid using complex or obscure usernames.

Showcase Your Brand

Use high-quality photos as your profile picture. Prepare an engaging Instagram bio to introduce yourself, your brand, and your content to potential followers. Be straightforward, informative, and creative to reflect your brand voice. Include keywords related to your niche or industry and relevant hashtags to increase visibility.


You can also include a link in your bio that directs users to your website or any other specific landing page, as it’s an effective way to drive traffic.

Create Captivating Instagram Content

The obvious answer to how to get more likes on Instagram posts is the quality of the content you create. You must post high-quality content and engaging videos as they are the cornerstone of attracting users’ attention.

Therefore, develop content ideas that stand out and utilize other photo editing apps to enhance your post visuals.

Don’t forget to write engaging captions to tell a story, share insights, or ask questions that drive more engagement.

Call your audience to take action, encourage users to like, comment, share your posts, and become your new followers.

Utilize the Power of Instagram Stories and Reels

Instagram Reels and Stories are dynamic formats that capture users’ attention effectively. Therefore, you can use them to direct their attention to your Instagram post and encourage them to interact with it.

For example, you can showcase behind-the-scenes footage of your recent video posts, share quick tips about a product, or create entertaining content to humor them in an Instagram story.

Fun fact! Engaging Instagram stories and reels can drive more social media users to explore your profile feed and like your posts – as some discover content through these features.

So, another way to get more likes on Instagram is to post videos.

Use Trending Hashtags for More Discoverability

If you want to know how to get more likes on the Instagram app, remember that hashtags are the way to appear on more users’ explore pages.

Therefore, you can consider using popular hashtags relatable to your niche and are likely to be searched by other users actively with your compelling captions.

You can also inspire your followers to post content and include your specific brand hashtag in the post. This user-generated content can help you foster a sense of community, increase your Instagram engagement, and get more followers.

They can also help your brand hashtags to go viral.

Analyze Instagram Users’ Behavior

Instagram Insights serves as your personal window into the active world of your current followers. So, you can use the data to understand other Instagram accounts and their interactions with your content.

This lets you see which of your Instagram posts perform better and align with your audience’s preferences to optimize your future posts.

Furthermore, while your insights provide a unique view into your content’s performance, taking a peek at other people’s posts or other brands can also be useful.

Checking out the posts within your niche experiencing high engagement can give you valuable insights into current trends and help you prepare an effective content strategy.

Create a Schedule According to Your Instagram Strategy

You must post consistently to keep your existing audience engaged and attract curiosity to your Instagram page.


So, while creating your Instagram marketing strategy, prepare yourself a posting content schedule. This way, you can keep your account active and gain new followers and likes.

Collaborate and Tag Influential Accounts

You can collaborate with other accounts for creative video content or for an Instagram takeover, where you temporarily manage each other’s accounts to explore your niche audience.

You can also mention influential accounts in your posts for their followers to discover your content and give them more likes.

These methods can act as a powerful social media strategy to reach a wider audience.

Cross Promote on Other Social Media Platforms

Another way to get more likes on Instagram is by utilizing other platforms.

If you have an established audience on another social platform, you can promote your Instagram photos and videos on them to reach a broader audience.

You can also direct them back to your IG account with a link and gain more likes and even followers.

Get Free Instagram Likes

If the organic methods to get likes don’t work as planned or are too slow to meet your requirements, you can always utilize the free stuff on the internet.

With a quick Google search, it’s possible to find growth service providers that offer a few likes for free – and test their services before you decide to buy Instagram likes.

However, you need to ensure that the social media accounts they work with come from real people, not bots, to protect your account.

FAQs About Instagram Likes

More about how to get more likes on Instagram:

Can Using Location Tag Boost My Post Likes?

Yes, it may boost the number of your likes.

For example, many Instagram-savvy diners utilize the platform to find new locations. So, if you tag the location they are curious about or their favorite, it might increase the likelihood of getting more likes.

How Often Should You Post to Get More Likes on Instagram?

The posting time mostly depends on your niche and audience. Yet, to keep your account active and your audience engaged, it’s wise to share posts a few times a week.

Yet, you also need to avoid spamming your followers with too many posts and annoying them with so many notifications. To avoid this problem, try to maintain a consistent posting schedule.

Do You Get More Likes with Carousel Posts on Instagram?

There are many research statements, such as Sprout’s Instagram report, that mention that a carousel post receives more engagement – likes and comments – than other posts.

Continue Reading